How a Cheer Gym Raised $10,325 While
Planting Over 5,000 Trees in a Single Month!

See how World Cup All Stars Cheerleading energized their community, funded
travel and equipment, and planted trees along the way.

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$10,325

Raised In
A Single Month

5,000

Trees
Planted

600

Tons of Co₂ To
Be Offset

12

Acres Reforested
Worldwide

112

Donors Across
Three Campaigns

75%

Athlete
Participation Rate

About World Cup All Stars

World Cup All Stars Freehold is part of one of the nation’s leading competitive cheer programs.
Their athletes train at an elite level and compete at major national events, supported by a
strong community of families and fans.

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Industry:

Youth Competitive
Sports

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Team Size:

17 athlete-led
campaigns

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Location:

Freehold,
New Jersey (USA)

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Campaign Platform:

Plantd’s Tree-Planting
Fundraising

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Use Case:

Athlete Fundraising +
Environmental Impact

The Challenge

A fundraising model that couldn’t keep pace with the team’s momentum. The cheer program faced challenges common across youth sports fundraising:

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Traditional fundraising drained coaches' and parents' time.

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Donors wanted transparency and purpose, not product sales.

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Sharing links, tracking progress, and keeping motivation high were difficult.

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Hard to show meaningful impact beyond helping with competition costs.

What Was At Risk?

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Over-reliance on a few families to run fundraisers.

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Missed donations from modern, digital-first supporters.

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Losing campaign momentum during a crucial competition season

The program needed a fresh approach: something easy, transparent, environmentally positive, and exciting enough for families to rally behind.

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The Solution

A Digital Fundraiser That Funds Athletes & Reforests the Planet.

World Cup All Stars Freehold partnered with Plantd to launch three athlete-led digital
campaigns, each one simple to share, track, and celebrate.

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How Plantd Powered
the Entire Fundraising Experience?

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Digital Campaign
Pages

Each athlete/group had a shareable page with their story, goals, and tree impact.
Supporters could see exactly how many trees each donation would plant.

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Share-Ready
Links

Parents and athletes shared campaign links via text, email, and social platforms. Supporters donated instantly from wherever they were.

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Real-Time
Impact

Coaches and donors saw live totals for funds raised, trees planted, CO₂ offset, and acres reforested at a glance through a live dashboard.

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Transparent Donor
Experience

Every donation showed its exact environmental impact in real time, encouraging repeat and higher contributions.

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Ongoing Backend
Support

Plantd handled setup, messaging, promotional visuals, and provided ongoing performance insights to maintain campaign momentum.

The Results

A Fundraising Win For The Team And The Environment

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Campaign
Performance

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$10,325 raised in 30 days

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112 donors

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$46.09 average donation

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75%+ participation rate

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17 athletes across 3 campaigns

Environmental
Impact

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5,000 trees planted

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600 tons of CO₂ projected to be offset

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12 acres reforested in verified global projects

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Program
Impact

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Coaches saved hours of administrative time

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Families felt proud of their athlete's environmental impact

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Athletes had a powerful story to share

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The entire community rallied behind team + planet

What Coaches and Parents Say

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“Working with Plantd was a game-changer for our fundraising efforts. Our team not only hit our financial goals faster than we ever thought possible, but we also planted 5,000 trees in the process! The Plantd team provided clear, step-by-step guidance and kept us informed every step of the way, our parents and players loved seeing exactly how their support was making a difference. Knowing we could raise the funds we needed while also contributing to a greener future made our entire community proud to be part of this effort.”

Head Coach

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As a parent, I was so impressed with how simple it was for my child to set up his fundraising page. He was able to personalize his page in minutes, and sharing the link with friends and family was a breeze! Thanks to the easy process and everyone’s support, he went beyond his initial fundraising goal. It felt great to know we were not only helping his team, but also making a positive impact on the environment at the same time!”

Lisa

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"Plantd made fundraising effortless and enjoyable for our team. The leaderboard feature created a fun, competitive atmosphere that motivated our athletes, while the built-in green initiative resonated deeply with our community. The platform’s ease of use, combined with Plantd’s excellent support, allowed us to surpass our fundraising goals without the usual hassles of product-based fundraising. Knowing that our efforts also contributed to planting thousands of trees made the experience even more rewarding!"

Assistant Coach

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"Fundraising has never been this simple! Setting up my child’s page took just a few minutes, and with Plantd’s shareable links and marketing tools, we were able to reach friends, family, and even local businesses effortlessly. The transparency of the process, from tracking donations to seeing the environmental impact, made it an incredible experience. We’re so grateful for a fundraising platform that truly makes a difference!"

Jackie

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"Raising money for my team with Plantd was such an exciting experience! The leaderboard kept me motivated, and seeing messages of encouragement from my supporters on my fundraising page made it even more special. It was amazing to know that every dollar raised not only helped my team but also contributed to a greener planet. I would definitely use Plantd again for future fundraisers!"

Kayla

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What’s Next for the Team?

World Cup All Stars Freehold proved that youth sports fundraising doesn’t have to be outdated or complicated. When teams combine community support with environmental impact, participation rises, storytelling becomes easier, and engagement lasts longer.

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Expanding Plantd campaigns across more teams

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Making tree-planting a seasonal or annual tradition

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Using dashboards & milestones to celebrate impact throughout the year

When people see real, measurable impact, both athletic and environmental, they show up.

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Raise Money

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